Photo provided by Pawz on Point
t was not too long ago that I had someone email me an inquiry for my services as a professional mobile groomer. She explained how her Border Collie, Boomer, was a senior now and though he still had puppy energy sometimes, he was slowing down and getting more anxious during his usual grooming appointments at the local salon.
This potential client requested pricing and I happily sent her over a price quote as well as an explanation of services. Her reply made her seem quite interested, but she wanted clarity on why the pricing was so different compared to what she had been paying for years at the brick-and-mortar salon.
While I have been grooming since 2012, I have only been mobile for a year and a half. Having just recently comprehended the immense differences of shop versus mobile myself, I was very excited to help this pet parent understand more about it.
I began my email back to her eagerly. The first benefit I pointed out was the most obvious: mobile grooming prices will always be higher than brick-and-mortar prices because the professional comes directly to the client’s driveway. The client does not need to worry about getting their dog ready and in the car by a certain time and driving to their preferred shop. Instead, their dog will be done right outside on their own property.
On top of that uncontested convenience, without the dog being crated, they are automatically done straight through. Most salons charge an additional $15+ “express” fee for a service that is naturally included in the groom. Not only does a one-on-one groom mean a shorter groom time overall, it also means that they do not do crate-drying. I made sure to remind this client that crate-drying can be stressful or dangerous for older dogs like Boomer.
In addition, the service time for each dog is significantly less because the groomer is not multi-tasking between several appointments, which usually helps keep their dog happier and calmer during the appointment.
Finally, the dog gets undivided attention from the stylist. The groomer is not leaving to go on lunch break or checking another dog out to go home. They are by the dog’s side for the duration of the groom, encouraging them to have the most positive experience possible.
It was not long after I sent this list of mobile grooming pros over that I had already received a reply back. Though I was expecting the typical “Okay, good to know. Thank you!” response, I was pleasantly surprised to read how amazed she was by the level of expertise that mobile pet groomers provide. Over half of the factors I had brought up were details she would have never contemplated.
It was a lovely reminder to me that while some people will only just look at the grand total price, there are those out there that will look at the grand total value!
After beginning her grooming journey in a large corporate salon, Rebecca Fromm moved over to working for a veterinarian where she learned how to handle more difficult dogs, and then went on to manage a corporate grooming salon. Like most groomers, Rebecca got burnt out, but after some time off, she ended up grooming at a couple private salons. Eleven years passed and Rebecca felt like she knew as many ins and outs of the industry as possible, so it was time to begin working for herself. And so, Pawz On Point Mobile Dog Grooming was born.
