Elevate Your Grooming
Identity typography with grey question marks
crisis typography
a poodle dressed as a bichon typography
before: groomer smiling with dog before being serviced
a poodle dressed as a bichon typography
by Blake Hernandez and Emma Satchwell
crisis typography
after: groomer smiling with dog after being serviced
by Blake Hernandez and Emma Satchwell
Many groomers will say they don’t get enough purebred dogs in the salon, and Bichons may very well be at the top of their list when making this comment. However, I tell people constantly that I groomed tons of dogs to look like Bichons before I even started working on the purebred ones.

While the dog being used here is a poodle, there are plenty of curly-coated mixes that look cute dressed as a Bichon.

fig. 1: groomer using clippers on black haired poodle
Fig. 1) Clip the dog’s body to the desired length. This is either dictated by customer request or the fact that Bichons should not have their skin exposed, so try never to go that short.
fig. 2: groomer using clippers shoulder of black haired poodle
Fig. 2) For pets, it’s okay to use that same length to begin skimming the hair off in parallel lines from the shoulder.
fig. 3: groomer using sheers to trim paw hair
Fig. 3) Make sure the feet are tidied up right to the pad with nothing touching the ground. Then round them up into the parallel lines of the leg.
fig. 4: groomer using sheers to trim arm hair
Fig. 4) Although it’s correct to leave a Bichon tail natural, this owner prefers the cleanliness of a regularly trimmed tail, so a sort of fluffy squirrel tail was done on this dog.
fig. 5: rear view of groomer using sheers to trim leg hair
Fig. 5) Go by the profile of your dog to better achieve a shape that reflects all the angles in the leg.
fig. 6: front view of groomer using sheers to trim leg hair
Fig. 6) In order to keep yourself from cutting off at the knee, a curved chunker can be your best friend here.
fig. 7: groomer using comb to brush hind leg
Fig. 7) Fluffing the leg really well on the outside is key to being able to scissor a straight line.
fig. 8: groomer with hand on dog's mouth while trimming front leg with shears
Fig. 8) Looking directly under the dog’s ear while scissoring your front legs will help your parallel lines up front stay true.
fig. 9: groomer using clippers under the dog's chin
Fig. 9) The throat latch should be the shortest place on the dog to give it a bit more neck and help define the head from the neck.
fig. 10: groomer using shears to trim fluffed hair on dog's head
Fig. 10) Use a curved scissor inverted to create the lines and expression over the dog’s eyes while also keeping it open.
fig. 11: side profile view of dog getting forehead hair trimmed
Fig. 11) From the profile, the dog should have a small beveled bubble over the eyes, mainly between the inside eye corners.
fig. 12: groomer using shears on poodle's left cheek hair
Fig. 12) Looking down from above, trim the excess lip hair back.
fig. 13: groomer using shears on poodle's right cheek hair
Fig. 13) With a curved scissor, follow that line from the lip back under the jaw and behind the ear.
fig. 14: groomer with hand near poodle's mouth while looking over final results
Fig. 14) For a very clean finish, go over your work from every angle. This shows a final neatening-up from the bottom of the head, and then building up to the fullest part of the head.
Give this a try, and with a few tweaks, you’ll realize how fun and cute it can be to have a Bichon in any color or pattern cross your table!