Grooming Gab
Dog sitting on grass
"Big News For the New England Grooming Show" and illustration of city across a river
by Kathy Hosler
The ever-popular New England Grooming Show has news…big, BIG news. It is still going to have the product-packed Trade Show, exciting grooming competitions, educational seminars taught by industry experts, fun networking events and more, but it will be at an all new location!

This year’s show, which takes place September 28th-October 1st, 2023, will be held at an exciting new venue, the MassMutual Center in Springfield, Massachusetts. This state-of-the-art convention center boasts over 100,000 sq. ft. of meeting space under one roof. It has a 40,000-sq.-ft. exhibition hall, a ballroom, meeting rooms, breakout space and more. There is even an 8,000-seat arena for special events.

“With the attendance of our in-person grooming shows continuing to climb, The New England Show was no exception. It was time we found a larger venue. So after much searching, we decided on the MassMutal Center in Springfield,” shares Barkleigh Productions president, Todd Shelly.

If you go to www.massmutualcenter.com and click on “Convention Center Photo Gallery,” you can take a photo tour of the expansive convention center. Seeing pictures of the MassMutual Center will give you just a taste of what the weekend holds for the show’s attendees. This spectacular venue will allow you to experience the New England Grooming Show in a way that was never possible before.

“We wanted to give our attendees a fresh new experience in a more modern environment where they could still enjoy everything the New England Grooming Show has become known for,” says Todd.

In addition to the wonderful facility, the Springfield, Massachusetts area has over 2,400 hotel rooms, and the convention center is within a five-minute walk of 1,100 of them. There are also many great dining options and shops within walking distance of the convention center. If you want to treat your taste buds to authentic Italian cuisine, a sizzling steak, fresh-caught lobster, diner comfort food, nachos or pizza, you can find them, and lots more, conveniently near the convention center. You can find a list of hotels and restaurants on the MassMutual Center website under the “Plan your visit” tab.

Illustration of Mass Mutual Center building
World-class hotel and casino, the MGM Springfield, is right across the street from the MassMutual Center. The entertainment and hospitality leader has 240 rooms, is pet friendly and has a dog park on the property. They also have unique on-site restaurants, along with entertainment options such as movie theaters, a bowling alley and rooftop pool. And don’t forget to visit the magnificent MGM Springfield casino which has 125,000 sq. ft. of gaming space and more than 1,500 slot machines.

Traveling to and from the show can be a real treat in itself. The New England Grooming Show is being held during the perfect season to enjoy breathtaking fall foliage. If you have the opportunity to spend some time in the area before or after the show, there are antique shops, museums, historic villages and shopping opportunities galore.

Prepare yourself for the weekend of a lifetime beginning with the phenomenal new venue, the MassMutual Center. Add in the dogs, fellow groomers, food, fun, shopping and gaming, all while you are surrounded by the beauty of the fall season, and it doesn’t get much better than that!

For more information and to register for The New England Grooming Show, visit www.newenglandgrooms.com